Agile Project | Two Weeks
Created UI Surface
Personas already in place
Team Member: Zainab Guizani
The purpose of this design sprint called Postup is to help remote workers and freelancers find cafes and similar public places to help them get work done.
They need someone to help them design and test a better solution to their idea.
From what has been researched with the different personas on what they are specifically looking for. Some need a high internet speed, others would like a quiet place to do interviews or meetings, crowded places make these personas uneasy, and also easy access to the internet and table without having to “buy an item.”
There were more specifics that these personas were asking for. After looking through all of them, I hope to fulfill all their needs by the time I have completed the final prototype.
In the image down below I have come up with a mapped idea of how the PostUp map should look like for the phone app.
So imagine yourself as the user who just recently installed this app out of curiosity. After opening the app for the first time, the app will ask you to become a member by signing up through getting a username and password down, you will be given the option of a “30 day free trial” or “pay the $5.99 now.” The reason why I decided to put down those two options is because with this startup, they want their customers to trust them. So having the option of a free trial really gives the users the trust they need to use this app in the long run.
Moving on, you as a user have officially become a member of PostUp, with this we must refine your profile in hopes of using this app to its utmost potential. By completing the profile 100% it can be used as a filter so that your map function can do a quick search about the nearest public places that can be of use to you, there will also be additional filters to help narrow down the perfect public place for you to use.
Once all that has been completed, just choose the public place that you fancy, and now you can work without any worries.
After completing the layout I started to add details, this is when things started to get a little complicated. The complications happened between the profile and the filtered settings. Since the original purpose when I mapped out the profile is to help users already have a filtered page to help them find the best public place for them. But then I realized that it would just confuse the users and decided to make all the options a part of the “filters” page.
Once I finished with the details I had to make sure everything was connected to complete the prototype, by the time I finished and started to test it for myself, I realized that I had not added any “previous buttons” when detailing my layout. So I had to go back and add them to make sure that the users were able to go to and from each page.
Before I started my interviews, I decided to make sure that my design sprint was up to par with my mentor, after going through a meeting she told me that it was a good start, but I should change my design to something more generic when it comes to typography and background color, and that I should add more wireframes to give this design sprint a better defined user interface.
The interviews went pretty well. A lot of my users were happy with the idea of having an app that helps people find the public places needed so they can do their job. Others thought that having to pay six dollars for the app was not a cool idea, since they could just use google maps or just use the thirty day trial and then delete the app once they have memorized the locations.
One user in particular thought it would be a cool idea to make the location markers have specific icons showing where the libraries and cafes were. That way they
1st Interview Notes
- Thought the idea of the app was great
- Especially since they are people who work from home
- They thought the map was a little confusing / not interactive enough
- The green was too overpowering
- They also thought there wasn’t enough information
Last Interview Notes
- The app idea was great!
- Liked the new color scheme
- The map was more interactive
- There was more information to work with which made them happy